Day 756 of quarantine…does anyone else feel like they’re stuck in Groundhog Day but without the hilarity of Bill Murray? If the days are bound to repeat let’s at least throw some good news into the mix. From Instagram stickers to nonprofit virtual events — here’s our roundup of social goodness in social media this week.
Category: Social Media
How Brands are Implementing TikTok During the COVID-19 Crisis
What immediately comes to mind when you think of TikTok? Dances, memes, challenges, and music, of course! All the things we love about TikTok have kept us connected as we’ve adjusted to the new norm of social distancing, and smart brands have found innovative ways to use the popular platform to reach consumers.
COVID-19 + Influencers: How Creators are Responding to the Crisis
It’s been over a month since COVID-19 brought the world to a standstill. People and businesses around the globe are asking themselves: when life does go back to normal, what will “normal” look like? We asked our influencer community how they have been affected by the virus. You may find their response surprising.
Coronavirus and Your Brand - When and How to Use Influencer Marketing
Is influencer marketing the right tactic for your brand right now? See how brands are activating influencers in this time of pandemic pandemonium to help stop misinformation and provide resources for staying safe.
The Garnish: April 2020
Social media is the world’s focal point for connection right now. Here are our findings on the social goodness influencer marketing is bringing to the table during these strange and uncertain times.
Benefits of Working with an Influencer Marketing Agency
Influencers are a relatable, real world voice you can use to build your brand’s presence. But it’s important to do it the right way. Enter: influencer marketing agencies. Here are the benefits of having an agency partner for your influencer marketing efforts.
The Garnish: January 2020
New decade, who dis? It’s the start of a glorious new year and we’ve got 2020 vision for #girlboss energy, impulse purchases, and kitesurfing lessons. True story. Here’s what’s floating our boat right now in the industry of influence: How kitesurfing led to a $3.2 billion startup for a young female entrepreneur. “Even though I […]
7 Influencer Marketing Trends for 2020
From an undeniable rise in the popularity of TikTok to ethics in marketing being more important than ever, here’s our take on influencer trends coming down the line in 2020.
Influence From the Inside: Employees as Brand Ambassadors
Trust is a golden commodity for any brand — and who better to help you earn that trust than the people who work for you? Learn how to empower your employees as your most influential brand advocates.
You Can Hide But You Can’t Run: Instagram in an Age of Hidden Likes
In the wake of Instagram’s recent tests of hiding likes on posts, we’re asking ourselves: if a photo is posted to Instagram and no one can see how many people liked it, will people still engage? We’re weighing out the pros and cons on the Everywhere blog.