This author has yet to write their bio.Meanwhile lets just say that we are proud Lexi Severini contributed a whooping 12 entries.
If we’ve seen it once, we’ve seen it 10,000 times – a brand with every reason to succeed, every opportunity to execute an amazing event, but lacking the vision to “socially” optimize it. Deloitte University Press’ report on social trends for 2014 states, “Digital outreach should be paired with traditional in-store or on-site campaigns, delivering […]
Is it presumptuous to say that if you’re in the blogging community and haven’t heard of Tech Savvy Mama you’re most likely living under a cool, dark rock? Maybe. But if you haven’t heard of the woman behind it, Leticia Barr, you best start digging your way out because you most certainly are. Leticia made […]
By: Lexi Severini When I was told that I would be heading to Haiti this year for our annual trip, I was elated. I’d been researching the country and its art for nearly two years while working on the Macy’s initiative, Heart of Haiti. I felt excited and nervous, grateful and somehow, undeserving. People will […]
It’s nearly 2014 and I reckon each of us is having a hard time believing that the days of hoarding canned goods and gallons of water for Y2K are 14 years passed. A lot has happened in the last 14 years. The world battled and survived SARS, bird and swine flu epidemics. America saw its […]
This holiday season, Everywhere and Macy’s Heart of Haiti have decided to bring parents and children the gift of giving. Heart of Haiti – an initiative that aims to create financial sustainability in Haiti by sourcing artwork from local vendors and selling them through Macy’s – promotes a belief in ‘trade not aid’ but also […]
By: Lexi Severini I remember the first time I was introduced to a desktop: It was 1995, I was eight and the Macintosh Classic that sat before me might as well have been Devon Sawa, adorned with a candy necklace and a mysterious smile – because, boy, was I intrigued. Aside from my early onset […]
By: Lexi Severini We’re all about social, here at Everywhere. We preach to our clients the importance of making a presence for themselves and their companies online. We equip them with the tools and skills necessary to make sure that their desired audience would be hardpressed to ignore them. And then like any good, altruistic […]
By: Lexi Severini In case you haven’t turned on a computer this week, we will brief you on what has dominated Mashable, Read Write Web and many other social news sources. Google Glass is taking over. Okay, we’re exaggerating. While it could be argued that the introduction of this futuristic device into society has the […]
By: Lexi Severini The saying goes, “words have power” and as purveyors of messaging there is no one that believes that statement more than we do. Whether your preferred platform is Facebook, Twitter, Tumblr, Youtube or Google + you can rest assured that if you’ve done your due diligence, the intended audience can and will […]
By: Lexi Severini This Tuesday marked the start of the Supreme Court’s hearings of same sex marriage and equality cases. Amidst the outpouring of both disapproval and support came an overwhelming response from the online community as profile pictures and artistic cover photos were swiftly changed out for the HRC’s red equality logo. What’s amazing […]
